Centra stores have been heavily promoting price cuts on a number of big brands. A ten-pack of Birdseye Fish Fingers has fallen from €3.23 to €2.29, a litre of Sqeez Orange Juice falls from €1.64 to €1.09, and a packet of McVitie’s Rich Tea (300g) falls from €1.09 to €0.88.
My hunch is that many shoppers have been desserting convenience stores. More expensive by their very nature (we were paying for the convenience, and we knew it), they’re a luxury that many people can no long afford. Suddenly, that extra mile to the cheaper supermarket doesn’t seem so bad anymore; lowering prices is Centra’s effort to win us back.
While the reductions are certainly most welcome – it’s great to see them lowering prices – I can’t say it will change my shopping habits. I only ever get things like a newspaper, sweets, chocolate, or a packet of crisps in a convenience store. Then again, I live near a lot of different food ethnic and small food shops, so I have the luxury of choice.
Do you buy much of your weekly shop in a convenience store like Mace, Spar, or Centra? And are they useful and reasonable priced, or soulless rip-offs? Please share your convenience store reviews!