Tesco fired the opening salvo. Since then, discount warehouse CheepCheep opened, Dunnes slashed their prices, and the supermarket war heated up. So, is there any need to go north for groceries anymore?
The main players in Northern Ireland’s border areas are Asda and Sainsbury’s. Asda don’t really go in for special offers, instead claiming to focus on permanently low prices. They do have Daily Deals and occasional offers, such as £1 each on selected health and beauty items, including Colgate Sensation Toothpaste, Clarityn allergy tablets, and Lynx shower gels.
Have you crossed the border to shop in Asda; are you still doing so? What did you like, what did you dislike?