To be fair, it’s not just those four items which are in the “That’s different?” campaign. Also highlighted are bananas, which are 88c per kilo v. 85 c per kilo, and Rice Krispies, to name but two that I can recall seeing posters for.
That said, I did forget to hang those posters up in my Dunnes, which could explain why people haven’t seen them…
Wednesday 11 November, 2009 at 1:39 pm
To be fair, it’s not just those four items which are in the “That’s different?” campaign. Also highlighted are bananas, which are 88c per kilo v. 85 c per kilo, and Rice Krispies, to name but two that I can recall seeing posters for.
That said, I did forget to hang those posters up in my Dunnes, which could explain why people haven’t seen them…
Wednesday 11 November, 2009 at 3:02 pm
Hi Aislinn, I’m assuming you work for Dunnes? Care to share your role there, I ask cheekily. 🙂
Tuesday 24 November, 2009 at 1:13 am
I work in EPOS, the pricing department. =)